The CD-ROM is introduced with the famous "Anticipation" advertisement

Original graphics were designed for each section, but ensuring a common graphical interface was present throughout

Video was shot and digitized on location to aid the message delivery

The images below are different screens that appear in the Perfect Pint Guinness CD-ROM

The main control panel allows for easy access to all sections of the CD-ROM

Digital art was produced for use in the CD-ROM as well as other promotional material

Importance was given to the benefits and customer satisfaction as well as an incentive campaign for bar staff